But well, for a son it will mean "having a hard time getting laid" (which is a good thing for a man because it gives motivation to achieve things). For a woman it means "being utterly unable to get married unless they sign for a man who is considered undateable/invisible and a shame be next to from the standpoint of 95% of their women peers". That is, average man, for an average woman.

A man can be hooking up with many girls but he can only marry one at a time. Which means, it's a double-edged sword: Tinder raised standards of what an acceptable male looks like, making it equally harder for men to get laid as for women to get married.