Digital attribution is dead – marketers will need econometrics in 2023 Posted by sbachman on Thursday February 23, 2023 @06:01AM from the thedrum.com dept. https://www.thedrum.com/opinion/2023/02/23/digital-attribution-dead-les-binet-tells-us-why-marketers-need-econometrics-2023 ( no comments | on HN )
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