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Re:Spotify's podcast bet went wrong by gibolt on Tuesday February 14, 2023 @01:08PM (#34793387)
I'd guess that the low upfront cost and barrier to entry contributes. Audio recording and editing sufficient for a podcast is very low lift for any passionate hosts.

If one disappears off your preferred platform, 100 more are waiting to fill the void.

Re:Spotify's podcast bet went wrong by ghaff on Tuesday February 14, 2023 @01:16PM (#34793513)
Another way to put it is that there are probably very few destination podcasts for a significant number of users. While there are some podcasts that I listen to most episodes of, if one were to go to Spotify (which I don't subscribe to) as an exclusive, I'd shrug and move on.
Re:Spotify's podcast bet went wrong by Spivak on Tuesday February 14, 2023 @01:28PM (#34793748)
Also the fact that Apple pretty much bought the entire space by providing free infrastructure and discovery but didn't do anything with it and so it flourished.