It's pretty obvious when someone is communicating nothing but positive things about a product, or nothing but negative things about another competing product. Sometimes it's more subtle... but seriously, if you read enough comments you will locate the ones that are obviously shilling or astroturfing. They won't talk about many topics (or no other topic) except the item or company they're promoting.
It's really hard to make a bot or corporate account appear, sound and feel like a genuine human writing about their experiences. Particularly on a platform like reddit where people speak rather freely about products and ruthlessly call out astroturfing accounts.
With all that said - perhaps some people have better BS detectors than others. I like to think mine is rather accurate most of the time.
The same problems? No. But humans pretty notoriously don't always communicate effectively.
>It's pretty obvious when someone is communicating nothing but positive things about a product, or nothing but negative things about another competing product. Sometimes it's more subtle... but seriously, if you read enough comments you will locate the ones that are obviously shilling or astroturfing.
Yeah, you'll notice the ones that are obvious, but that doesn't really tell you much about your overall accuracy, since you don't know how many non-obvious ones you're missing.
How do you know that?