Non finance related, but in politics there’s also: https://en.wikipedia.org/wiki/Dead_cat_strategy

“There is one thing that is absolutely certain about throwing a dead cat on the dining room table […] they will be talking about the dead cat – the thing you want them to talk about – and they will not be talking about the issue that has been causing you so much grief.”

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> "The quick brown fox jumped over the lazy cats."

The trouble here is that the sentence no longer fulfills its cat-given goal of representing every English alphabet letter.

To create an image, you have to use something. You can't just say 'dead thing bounce'. Maybe it's unfair to cats since I would agree that not all choices for 'thing' are equally acceptable. No 'dead baby bounce'. But still it must be something actual and not purely abstract, else it's not an image and does not do the job an image does.

Cats always land on their feet, they say. I think this idiom is the correlation to the bounce — you think the car has landed like it ALWAYS does, but in fact it’s a dead cat and was a bounce not a sticked landing.

Well cat owners openly acknowledge that some cats are quite evil