Re:Is Am Radio Dead?
by CharlesW on Tuesday January 31, 2023 @12:09PM
(#34597916)
> To put things in perspective the global radio market for ad dollars is ~$35 billion to $40 billion depending on who you ask.
Others say $25 billion globally for terrestrial/OTA and satellite combined, and those physical mediums appear to be a shrinking slice of that. You can see the industry scrambling to redefine all live-streaming audio as "radio" as radio-the-medium evaporates.
Others say $25 billion globally for terrestrial/OTA and satellite combined, and those physical mediums appear to be a shrinking slice of that. You can see the industry scrambling to redefine all live-streaming audio as "radio" as radio-the-medium evaporates.