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Re:IBM Quantum System Two by sophacles on Thursday January 19, 2023 @05:11PM (#34446387)
Those flagship projects that failed technologically were amazing successes.

> received copious media praise

That's the success criteria.

IBM makes money in lots of ways. The last few decades they've struggled with public perception, and an image of being "has-been". This has hurt their ability to get talent and enter new markets. Having your name next to neat, futuristic tech is a good way to counter that image. Even more so when it's things like Watson and Quantum computing that have real nerds doing actual fawning over the tech.

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