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A comment on Microsoft to lay off 11,000 employees. Parent comment

Re:Microsoft to lay off 11,000 employees by robertlagrant on Tuesday January 17, 2023 @03:49PM (#34418816)
> Advertisers _constantly_ are complaining about "X is being shown next to Y news event. Please stop that", and its impossible to predict X, or Y.

It would be interesting to have a UI that lets them say that they don't want to be next to X, or they do want to be next to Y, and they pay different prices to appear next to more/less popular things.

[ Parent | on HN ]
Re:Microsoft to lay off 11,000 employees by morelisp on Tuesday January 17, 2023 @04:09PM (#34419170)
This is table stakes for ad platforms. You still also need to be reactive to new events.
[ Parent | on HN ]
Re:Microsoft to lay off 11,000 employees by robertlagrant on Wednesday January 18, 2023 @04:10AM (#34424831)
Why not use the same tools?
[ Parent | on HN ]
Re:Microsoft to lay off 11,000 employees by morelisp on Friday January 20, 2023 @12:32PM (#34456538)
Internally they probably are, it's just a question of whether the advertiser or agency or platform is pushing the buttons. For obvious reasons the platform owner can usually push them fastest, and can earn more money for doing so, so why shouldn't they do it?
[ Parent | on HN ]