Re:Taking over a Dead IoT Company
by AceJohnny2 on Tuesday January 10, 2023 @06:53PM
(#34333163)
> It seems like they opted to target the luxury nostalgia market with the $600 price point rather than a more value-driven $300
But they weren't aiming at the $600 price-point. That's just the estimated price-point that OP estimated from the BOM. They were actually selling at much cheaper than that, which probably contributed to their collapse.
But they weren't aiming at the $600 price-point. That's just the estimated price-point that OP estimated from the BOM. They were actually selling at much cheaper than that, which probably contributed to their collapse.