I bought an EV not because I have any delusions that my purchase of an EV would save the planet. I bought it because California offered me free car pool lane access that would get me back 20 minutes every day on the commute. With the subsidies etc, TCO worked out to be the same as a Camry.
When 100 million EVs are sold we will see some meaningful impact.
Saying we only need nuclear power is obviously not true and in this case the snide comment points to the fact that the lifes of individuals will also need to change and pushing all needed change away to the industry is wrong. Peoples lifes will need to change, encouraged and enforced by legislation.
And I do think people also hava a individual responsibility (especially for stuff that can't be decarbonised in the near future with good alternatives like meat consumption or flying, but also for buying unneeded large cars or wasting energy), even though it doesn't work for change on a larger scale.
Any citations to show that this reduction was through altruistic individual action for climate change?
It's wrong to assume that you can convince people to give up their fossil fuel SUVs, but that means another mechanism has to be used to make them, not that aggregated personal choice doesn't have a huge impact.
This campaign promoted an inefficient mechanism, fully knowing it wouldn't work, but that doesn't mean that peoples lifestyles don't matter.
Arguing that only industry needs to change is also a cheap cop-out, belying the scale of the problem.