Our first app: One month on the iOS App Store

Re:Our first app: One month on the iOS App Store by jwhelan on Thursday January 05, 2012 @03:43PM (#3430420)

Thanks. So, we had a $100 credit from Google to use on adwords. That was interesting but not something that would work if we had to actually pay for it. In terms of other marketing, Apple gives you 50 download codes so we handed those out to local bike businesses & nonprofits.

Our experience is that people rarely redeem the download codes, but will often reciprocate kindness. Our biggest sales came when we gave some promo codes to a bike courier company, and they tweeted about the app to their 3,000 followers.

Aside from that we comment on some of our favorite cycling blogs with our url. That's it. Suggestions?

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Re:Our first app: One month on the iOS App Store by tstegart on Thursday January 05, 2012 @09:14PM (#3431623)

A small press kit with some screenshot of the app that you can send to blogs and biking websites. I would use your promo codes with bloggers rather than bike businesses, unless they have large followings like the courier company.

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