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Re:How do I draw a pair of buttocks? by HN_is_for_gemes on Thursday January 05, 2023 @10:46AM (#34261350)
Also, we let women and children take over. It used to be adult men that were mostly on the internet but it's not worth advertising to adult men because we don't buy much. Nearly 90% of all purchases are made by women for women and children. So if you're selling s** you're selling it to women and children. Men simply don't buy enough s** to justify advertising to them. As soon as women and children got online that was the beginning of the end.
Re:How do I draw a pair of buttocks? by bumby on Thursday January 05, 2023 @11:24AM (#34262156)
>Nearly 90% of all purchases are made by women for women and children.

Hate to be that person, but do you have a source for that claim?

According to a quick search of BLS data, single men outspent single women on food and cars, and comparable amounts on entertainment. Women spent more than men on clothing, but men outspent women overall.

[1] https://www.bls.gov/cex/tables.htm

Re:How do I draw a pair of buttocks? by Larrikin on Thursday January 05, 2023 @11:50AM (#34262638)
When a comment seems ridiculous, it's usually worth looking at the posting history to see if the account should be taken seriously.
Re:How do I draw a pair of buttocks? by ajsnigrutin on Thursday January 05, 2023 @11:50AM (#34262650)
Those numbers were from multiple business magazines not that long ago (well not as high as op above used but very high still)

eg:

https://www.forbes.com/sites/bridgetbrennan/2015/01/21/top-1...

> Women drive 70-80% of all consumer purchasing, through a combination of their buying power and influence. Influence means that even when a woman isn’t paying for something herself, she is often the influence or veto vote behind someone else’s purchase.

Also this https://hbr.org/2009/09/the-female-economy

> Women make the decision in the purchases of 94% of home furnishings…92% of vacations…91% of homes… 60% of automobiles…51% of consumer electronics

Re:How do I draw a pair of buttocks? by bumby on Thursday January 05, 2023 @05:05PM (#34267520)
Unfortunately, that survey doesn't seem like something that can be heavily relied on. For one, they only surveyed women. It's unclear if the men in the same household would give similar or different estimates. They also don't define what is meant by "influencing" a decision. When you try to go to the link to learn more about the survey methodology, the link redirects to https://breastfeeding-mom.com/ instead.

I think the BLS is probably better data.