I don't think the replacement for normal people should be voip but instead mobile phones. It also solves the emergency calling problem.
Now, I guess it would be possible to power the ATA from the network, but I doubt that that will happen.
Maybe true for top of the line fiber connections, but I honestly wouldn't underestimate the resilience of ADSL https://www.revk.uk/2017/12/its-official-adsl-works-over-wet...
Edit: Actually here's an exact case where the phone line no longer functioned due to a break, but ADSL soldiered on: https://forums.whirlpool.net.au/archive/9yzp5wr3
The typical hardware solution is for the phone provider to install a battery powered backup device.
In the event of a power cut, the backup device allows the landline phone to make calls to 112/999 using a built-in mobile SIM.
It took them about a week to get it enabled again with lots of complaining to the support folks.
999 is not even guaranteed to be routed by whichever VOIP provider you will be forced to use -- and it wont work in powercut like existing landlines which are powered from the exchange.
The reality is that there is a whole generation that rely on landlines that will be broken by this change for no real benefit to anyone other than BT.
Some reading on the technical side from Draytek: https://draytek.co.uk/information/blog/the-end-of-analogue-p... https://draytek.co.uk/information/blog/the-end-of-analogue-p...