Re:On ‘Plant-Based’
by catach on Thursday December 29, 2022 @02:54AM
(#34170503)
Over time, the flavors we associate with words usually comes from the contexts in which they are used, which can easily overpower their origins.
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Exactly, and I think the same context will become associated with "plant-based" if it is consistently used as a substitute for "vegan".
Ah, I see now what you mean by "euphemism treadmill", and I agree that the framework is valid.
If the term has a chance of avoiding the treadmill I suspect it'd be due to the awkwardness of identifying as such. "Vegan" can apply to both food and the people who consume just that food, but I don't see people calling themselves "plant-based" anytime soon. The tribal aspect of the context is potentially greatly diminished by removing that explicit identity.