It breaks UI continuity just so it can shove a product down your throat that is basically just TikTok but worse.
> Now, Shorts claims 1.5 billion monthly viewers — more than TikTok has at 1 billion viewers a month — and gets 30 billion views a day. (In October, Meta said in an earnings call that Reels gets 140 billion “plays” a day across Instagram and Facebook, which includes when videos start automatically, as well as when someone clicks play. TikTok didn’t respond to requests for comment on views per day.) But unlike the rest of YouTube, which often brags that people watch more than a billion hours of video a day, the company doesn’t disclose watch time figures for Shorts.
> https://www.forbes.com/sites/richardnieva/2022/12/20/youtube...
Political pressure to cancel TikTok + heavy growth in Shorts and Shorts will be the main short video site within 3 years.
Isn't that a counter example? Shorts copied tiktok, yet tiktok is still a very clear threat.