Note that there's a very similar dynamic at play in the corporate jobs market, and lots of ordinary upper-middle-class corporate drones take advantage of it. Company has a bullshit job (or more likely, a whole bunch of bullshit jobs) that don't really add anything to the world. People who want to actually find meaning in their work stay away from this job because it's bullshit, which prompts the company to raise the salary for the job until somebody takes it. Savvy worker-entrepreneurs see that a company is willing to pay a lot to do a little but put up with a lot of bullshit, and say "I'll take that trade." They then proceed to do just enough work to keep the job while collecting the fat salary, all at the expense of shareholders. This both exploits the bubble in production capital and hastens its end, as the company eventually implodes due to its employees not doing any real work and thus not being able to catch up to changing market dynamics.

If you actually believed that your employer had a promising business opportunity, the rational thing to do is to raise capital and compete with them, not go work for them. This is why salaried employment is a market for lemons, and a fair bit has been written about this in economic literature.