At which point your business might be sold at garage sale prices. Or restructured with the C suite removed in the process. It’s just brutal.
We bootstrapped over 15 years (not a typo) and for sure can survive the next two years without issue which I’m very thankful for.
I love your idea of trying to find a balance but investors will need to be much more patient than they have been historically. Most won’t wait a year or two for return which means they are fantastically short sighted.
Most bootstrapped companies need some initial funding which usually comes from the founders bank account, with the idea being that’s it.
But it can be tempting to accelerate your bootstrapped growth by taking debt financing (credit cards, mortgages and other personally guaranteed loans)
The difference is that in most of these cases you are personally liable whereas you can walk away from VC funded businesses.
Sure they can pressure you but especially at the preseed - series A they shouldn’t have any sort of operating control
The best way out once you're in this deep is probably an IPO. The investors get their exit, and you're now "only" beholden to shareholders, who are more used to sustainable businesses that can survive decades or centuries.
When a bootstrapper tries to come into the market and isn't playing the startup game, by trying to build a company through customer money vs. investor money, they see that there aren't nearly as many customers as they would like, and the hypey startups are eating up a significant portion of the customer base, since customers, far and few between in rapidly growing, hypey markets, tend to be "lazy" buyers and will not spend the time to do any sort of real evaluation or analysis of competition and markets. Rather, they will buy either from who they are already buying from, or if they will select a new vendor, it will be someone who is gaining the most attention at that moment and who they can get support. Ideally, if it costs nothing or very little to acquire, that makes it even easier. The latter makes it near impossible to support this as a bootstrapper, since you can't afford to give a product away, even if the startup can. All this makes bootstrapping particularly difficult in fast-growth, hypey markets, which is where startups tend to proliferate. You can bootstrap in more sedate markets, but you'll face entrenchment of incumbents even more the case and so making entry into the market as a bootstrapper just as difficult. The key is to know what game you're playing and the best way to win at it, if you want to succeed, especially without exhausting yourself in the process.
Bootstrapping definitely has its upsides and downsides, but I assume that in ~12-24 months, if this recession (or whatever you want to call it) continues, a lot of venture funded companies may find the money drying up. VC firms are likely finding it harder to get money for new funds, and this will trickle down to a tightening in the startup ecosystem. Bootstrapped companies will likely be able to thrive by essentially feeding on their carcasses.
There may be a third way for startups that is actually better in this environment - doing a few rounds (seed through maybe series B-C) and then making it to reasonable levels of profitability, giving up ambitions of "eating the world" - but I'm not sure that most startups can achieve this. It seems to be a lot harder than either bootstrapping or taking funding to grow until you IPO (while still unprofitable).