A pdf is basically a digital sheet of paper and I like that. Download a pdf, you have it, you can print it (or not), and you can still look at it 50 years later. Download an interactive journal article: good luck downloading it in the first place. You can't print it. 10 years later you won't be able to open it.

> Can we ditch the <deity-referencing-expletive> pdf format. It's such a stupid limit to put on papers. I hope the future of journals and articles will become interactive much like Jupyter Notebooks. Jupyter Journal/Article pls.

How do you want this change to come about?

Are you promoting a mandate? Incentives? A change in expectations? Better technologies or formats? Something else?