I've took on a shitty job recently (which I've since quit) and there were a lot of 40-50-60 y.o men working the said crap job. Some 75% of them are watching Tiktoks during breaks, which I've never seen with Youtube/Insta. You can think of "keeping up with the Joneseses" as a disease or something negative (which I do personally), but it's what a looot of people want to do and live like.