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A comment on Ask HN: Better 1st person (My Photos) or 2nd (Your Photos)?.

Re:Ask HN: Better 1st person (My Photos) or 2nd (Your Photos)? by Alex3917 on Saturday December 17, 2011 @10:26AM (#3364367)
Never use second person for UI, it's alienating because it subconsciously tells people that they aren't a part of the group and they don't belong. Studies show that conversion rates are much lower when you talk to people in second person for this reason.
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Re:Ask HN: Better 1st person (My Photos) or 2nd (Your Photos)? by benjamind on Saturday December 17, 2011 @10:57AM (#3364427)
Do you have a reference for this? I'd love to see the stats.
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