I worked as a web dev for 5 years first, and those skills transferred well into the marketing and API part of the apps.
For example my Lunar app even has a CLI that is implemented as client-server and the app also provides an API for controlling displays remotely or through a Raspberry Pi server. That would have been very hard had I not known how to write an API.
And here: https://notes.alinpanaitiu.com/
The most desktop app technical + marketing related article would be: https://alinpanaitiu.com/blog/apps-outside-app-store/
I worked as a web dev for 5 years first, and those skills transferred well into the marketing and API part of the apps.
For example my Lunar app even has a CLI that is implemented as client-server and the app also provides an API for controlling displays remotely or through a Raspberry Pi server. That would have been very hard had I not known how to write an API.