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Re:How Fab Raised $40 million with a lot of data and not muc... by vm on Thursday December 15, 2011 @02:35AM (#3355341)
Data speaks volumes at any stage. Fab is an extreme example though stating key metrics upfront goes a long way in capturing interest. If you're looking for a seed round to build metrics, at least show that you know which metrics to optimize and that you have a detailed plan on how to test & refine them

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