I don't buy cars often but it seems like the last decade or so, the major dealers anyways, don't play a lot of games like they used to. They put a decently fair price out there and can maybe knock a bit off but with some much information about cars today (CarFAX, BlueBook, searching online) it's really difficult to swindle people. So they just list a fair price and go from there.

They make a lot of their money today selling warranties, service packages, and financing.

I was looking a few weeks ago and the sales associate mentioned that it's starting to come down but they've just struggled so much at getting enough inventory that people were willing to bid up from MSRP. He advised me it's still a bad time to buy a car and that next year will probably be better.