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A comment on Why to Start a Startup in a Bad Economy.
Funny, you can take the exact same software and position it as a totally different product in a different economy.
Instead of "This software does a better job," imagine, "Our subscription fee is 10% your current cost of ownership. How will that affect your budget?"
Once your customers start shopping with a "recession mindset", you'll already be positioned before your competitors.
Without changing a single line of code.
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Funny, you can take the exact same software and position it as a totally different product in a different economy.
Instead of "This software does a better job," imagine, "Our subscription fee is 10% your current cost of ownership. How will that affect your budget?"
Once your customers start shopping with a "recession mindset", you'll already be positioned before your competitors.
Without changing a single line of code.