… full of words, and absolutely no information.

Even the linked page (https://www.tomtom.com/tomtom-maps-platform/) really doesn’t make it even remotely clear what they’re announcing, or why we should care.

> The world lacks a truly open and collaborative mapping ecosystem, one that doesn’t follow a one-size-fits-all model but is flexible so that businesses can build according to their needs

What does that even mean?

I’ll tell you what it means: no, our API pricing for whatever this service is will not be public, not be self serve and not be for small time developers to play with.

Ah wait, I get it!

> With its new map, TomTom is using AI and machine-learning techniques to speed up the process and make a much greater volume of changes in a much smaller period of time. With the masses of data used, the quality of the new map will be a step above what’s currently available on the market

I see! You’re going to compete with google maps and others but you’re going to pour The AI Machine Learning on your offering to make it better than the others.

…well, I guess we’ll see how it goes.

That approach (same as everyone but we have AI!!!??!?…?) is really a bad business model.

The problem is that everyone is doing it; and only a very small number of people are doing it at a level that makes any meaningful difference, and for those companies it’s a core competency, not a value add.