if i may be so bold, this is an encroaching effort from multiple large players, FAANG included. its a pretty ham-fisted, transparent attempt to get the kids excited about code in much the same way your spanish teacher tried to pump the kids up to learn with a fiesta.

The idea is to increase the number of programmers, decrease the median pay rate of the average programmer, and recapture the excess capital lost from the past 60 years of nerd-shaming that led us to consume more code and tech than we produce.

the only people whining about code not being fun and pushing gamification are the very people who shouldnt be doing it.