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Re:Why SEO is not a job by jrockway on Monday October 13, 2008 @09:16PM (#331801)
The point is that you will naturally do well in search engines if your site is useful. You don't need SEO, you need a good site.

If your site is shit, you deserve to have a low ranking, and it's likely that an SEO consultant won't get you a good rank anyway,

Re:Why SEO is not a job by callmeed on Tuesday October 14, 2008 @04:27AM (#332059)
No, you do well in search engines if they "think" your site is useful. I'd also argue that "relevant" is a better term than "useful". A site can be extremely useful to humans but not necessarily rank extremely well.