If it was a one-time game, sure. If your game relies on future business, word-of-mouth advertising, and not being arrested for fraud, it’s a bad choice.

Eh maybe from an efficiency perspective on profit vs labor, of I can get one person to pay me $100 to matchmake for them, then do nothing, I've got an infinite return on my effort, but if I want to make a living doing this I need to have some success stories to keep the $100s coming, so some effort is needed.