Re:Apple’s ad business set to boom on the back of its own an...
by JimDabell on Monday October 03, 2022 @05:02PM
(#33073660)
> I know everone hates ads, but isn’t targeted ads better than wholesale bombardment?
There’s a lot of people disagreeing with you, but it’s missing the point, I think.
Everybody can get the experience they want; both you and they can. You can get targeted ads by accepting when an advertiser asks to track you. They can get non-targeted ads by rejecting when an advertiser asks to track them.
The key thing here is that everybody is given the choice. And that’s Apple’s only requirement – they haven’t banned tracking, they have banned tracking without asking the user for their consent first.
There’s a lot of people disagreeing with you, but it’s missing the point, I think.
Everybody can get the experience they want; both you and they can. You can get targeted ads by accepting when an advertiser asks to track you. They can get non-targeted ads by rejecting when an advertiser asks to track them.
The key thing here is that everybody is given the choice. And that’s Apple’s only requirement – they haven’t banned tracking, they have banned tracking without asking the user for their consent first.