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A comment on DocuSign to cut workforce by 9% as part of restructuring plan. Parent comment

Re:DocuSign to cut workforce by 9% as part of restructuring ... by propogandist on Wednesday September 28, 2022 @11:05PM (#33015858)
>They are losing money because they spend a fortune on sales and marketing. As all growing enterprise software companies do. And it's sensible.

Their service is undifferentiated from the competition. When they try to make more money by increasing costs their users move to a similar, cheaper solution.

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Re:DocuSign to cut workforce by 9% as part of restructuring ... by 1123581321 on Thursday September 29, 2022 @01:43AM (#33016875)
They are differentiated when you evaluate them as an administrator/requester. Reporting, integrations and cloud storage handling narrow competition to the few pricier options available.
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Re:DocuSign to cut workforce by 9% as part of restructuring ... by danielmarkbruce on Thursday September 29, 2022 @01:54AM (#33016944)
They are generally the most expensive, and people buy. The brand has value.

They have customers whose products/services call into Docusign APIs at dozens of locations. It's sticky.

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Re:DocuSign to cut workforce by 9% as part of restructuring ... by chii on Wednesday September 28, 2022 @11:57PM (#33016143)
if you (as a sales team) can get docusign recognized official in an enterprise, moving to another solution is going to be a difficult transition.
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