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A comment on Over 80% of students unlikely to scan a QR code.
See code, decide to look at it, fire up app on phone, take picture, wait, oh a boring website link guess I won't use this again in the future.
For things like the Korean subway shopping experiment (http://www.youtube.com/watch?v=nJVoYsBym88) it works because you can shape people's interaction much better.
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See code, decide to look at it, fire up app on phone, take picture, wait, oh a boring website link guess I won't use this again in the future.
For things like the Korean subway shopping experiment (http://www.youtube.com/watch?v=nJVoYsBym88) it works because you can shape people's interaction much better.