> You may register a .eu, .ею or .ευ domain name if you fulfil the following criteria:
> You represent an organisation established in one of the European Union Member States; or Iceland, Liechtenstein or Norway. You are an individual residing in one of the European Union Member States, Iceland, Liechtenstein, or Norway, or a citizen of one of the European Union Member States, Iceland, Liechtenstein, or Norway (as of 2 August 2021).
There's nothing which requires the EU to impose that law, but it is law nevertheless.
It would be different if the parent had written "If you are not a member of the EU. . ." but that was not what was written.
Likewise, an EU law that governs only EU assets isn't transnational. For example, Poland doesn't have eligibility criteria [0] but French ccTLDs like .pm do [1]. As I read the restriction text I detect a touch of the spite referred to elsewhere as it has exceptions for other non-EU-member European countries: "Switzerland, Norway, Iceland, and Liechtenstein"
In 2010, nearly 10% of the revenue of the Government of Tuvalu came from royalties from .tv addresses.
https://en.wikipedia.org/wiki/.tv