> I've seen enough people try to suggest changes to the homepage and flounder that I just have zero interest in trying.

I'm guessing most of those people don't have the same level of respect within the Rust community that you do. I could be wrong, though.

> It's hard to balance pithiness and precision.

IMO Rust itself favors precision, so the website should as well.

On the one hand, I think Rust's momentum, including adoption by big industry players, is now strong enough that the website team could afford to avoid even the slightest appearance of over-aggressive marketing. There have been successful programming languages without marketing campaigns, after all; perhaps the best example is C (unless there's some aspect of its history I don't know). On the other hand, maybe discussions on message boards like this one make this problem look more important than it is, and the website is doing the right thing. I don't know.

Good points about testimonials being misunderstood and distorted.

Thanks for taking time to write a thoughtful response.