But more important, markets work best when consumers have good information about what they're buying.
Lightning always works as expected. Give me a Lightning cable and a Lightning port and I know what they'll do. Comparison shopping for a Lightning cable is easy.
But making an educated decision about which USB-C cable to buy requires understanding an increasingly complex matrix. You cannot just look at a USB-C cable or port and know what it is; you've got to parse each device or cable's spec sheet (if you can find one). https://arstechnica.com/gadgets/2022/09/breaking-down-how-us...
The possibility of lock-in to a proprietary system is one piece of information, but consumers aren't getting screwed by lock in to Lightning connectors. It's easy to find a cheap Lightning cable that performs as expected; it's easy to comparison shop for them on price.
Consumers are, however, wasting a lot of money on USB C cables that don't do what they expect because the USB-C "standards" make it extremely difficult for ordinary consumers to know what they're buying.
I was at one of my company’s sites (I work remotely) and even the IT department didn’t have a “standard” USB C cable that could do 100W power and video over USB.
I ended up ordering one from Amazon - and having it shipped to my company’s office. I work at Amazon (AWS).
My JBL speaker will only charge with a USBA -> USBC cable, but not with USBC->USBC.
I've a couple of cables that will charge headphones or other devices, but won't show data devices (like an external SSD, webcam, etc).
I've some cables that won't charge my laptop, however, other cables on the same charger do charge that same laptop.
Maybe some of these devices and cables are non-compliant, but they're what we see in the real world, regardless of what the spec says. USB-C is a mess. I still need distinct USBC cables, and need to remember which ones can charge which devices.
2. Not all USB C cables support data some or power only.
3. But USB C is suppose to be a “standard”. I can’t just assume any USB C cable is going to work with either my portable USB monitor or an iPad Pro that has a USB port
2. The same or faster than Lightning
3. Either none or higher quality than Lightning
I don't need to see the specific cord - Lightning only carries USB 2.0 and compressed video streams through a weird proprietary protocol. The base spec for USB-C cables is USB 2 and low-speed charging - i.e. equivalent to Lightning for everything but video out.
The main complaint about USB-C that people have is that there's no consistent labeling for the cheap-o base-spec cables versus the ones that actually have high-speed data lanes in them. This doesn't matter for the USB-C vs. Lightning debate, since charging and data will be the same or better and video requires a special cable or adapter in either case.