Re:Prediction: Amazon will take over Android app distribution
by EwanToo on Wednesday November 23, 2011 @09:04AM
(#3270021)
It's not necessarily that they can't afford to buy apps, but that they live in an economy where credit/debit cards (and even bank accounts) aren't that common.
Most of Africa's like this, same with a lot of Asia - Visa and Mastercard have very little footprint there. Instead people use cash to buy pre-paid access from their mobile carrier.
You're right there's a question around what kind of adverts you'd display to them though.
If people can't afford to buy apps, can they afford a data plan, or to buy the advertised products?
I certainly think there's a necessity for free apps. I'm just not sure that there's any necessity for ad-supported apps.
Don't get me wrong - I'm certain that there are a lot of people who like to choose advertising supported products. I'm just skeptical that it's out of economic necessity.