News for hackers. Stuff that matters.
Re:Wufoo's Secret to Customer Happiness? Googly Eyes by teej on Wednesday October 08, 2008 @03:42PM (#326979)
This isn't meant to be an accurate analysis, but it gets halfway there. Have your grain of salt ready.

Wufoo has pretty standard conversion rates of 7% signup, 15% free -> paid. Each paid user nets about $13/mo. (http://particletree.com/features/web-app-autopsy/)

Compete (500k/mo | http://siteanalytics.compete.com/wufoo.com/) and Quantcast(250k/mo | http://www.quantcast.com/wufoo.com) have vastly different total traffic numbers, but Quantcast suggests that only 15% of their traffic are regular users.

MY GUESS: Their monthly active users are probably between 30k-75k. 30% of their active users are paid users. I'd say they make about 250k/mo.

There are no comments on this comment yet.