It's not obvious to me that they're trying to stop you. This reads as "AWS/GCP/Azure don't steal our work" while otherwise trying to be as wide a license grant as possible.

I'm sure they'd love to sell you support services, but many of these database companies do that by convincing you there is additional value, instead of trying to use licenses. I think because licenses create a scary risk that the db company might increase prices or even stop offering them altogether and you have no real recourse.