Interesting, thanks!
Probably not going to charge more any time soon. I'm in the prosumer space, not B2B, and people are more price sensitive than you might expect.
Raising prices from $18/mo to $24 has massively reduced support, but we get a fair few people cancelling due to price, so any higher would probably be pushing it.
They also had a ton of restrictions that made sense for Google (e.g. mostly only supporting their own cloud products as a source), but didn't make sense for most customers. Not a single one of our customers has said "we're using the built in Google features" as a reason for cancelling.
Airtable is likely better then Google is this respect (will listen more closely to their customers), but probably not much. They are still a big company and you can do better.
ps - charge more!