Nobody should be making content for ad revenue, that's my point. If people are willing to pay for it, just sell content. Books, movies, songs work that way. Even blog posts can be sold, that's the entire Substack business model.

If nobody's willing to pay for it, then they can either offer it for free, or not make it at all.

I think we would all be better off that way.

I agree. Let's ban all content creators who don't already have financial stability or who don't already have an audience. We don't need new content creators, just like we don't need new musicians. Everything that's already out there is good enough.

Content creators who "don't already have an audience" don't make any money with advertising today. It would not change anything for them.