There is another reason that is less often openly disclosed, but very much in play. I recently proposed RStudio or Python/Panda combo to deal with some of the limitations of Excel ( which also conveniently bypasses Alteryx's cost ), but the response I got was somewhat surprising, because it revolved around and I am paraphrasing 'will others be able to learn and use it'. And here is the rub. Excel has a lot of online tutorials and in some ways it is a known quantity. And, well, some people don't want to learn new thingsshrug.

No code data wrangling tools are significantly easier to learn than R or Python+Pandas. That is their main selling point (inevitably they trade some flexibility for this) and there is a range of them to cover all budgets.