Seems like a cottage recipe market/consultancy for small non-tech business could be a professional services like option (or for others to have a small consultancy coming into non-tech businesses and selling setting this up, templating, recipes, whatever for companies.

interesting markets in this could be tying to legal, real-estate, construction, hospitality, etc - obv a stretch goal or at least something to just consider how to accommodate.

interesting point. It would be interesting that at scale these platforms look more like salesforce in that there are viable businesses / consultancies built around it, time will tell!