TikTok to overtake Facebook in influencer marketing spend this year Posted by omidgeek on Wednesday August 03, 2022 @09:51PM from the techcrunch.com dept. https://techcrunch.com/2022/08/02/tiktok-to-overtake-facebook-in-influencer-marketing-spend-this-year-youtube-by-2024-forecast-claims/ ( 1 comment | 6 points | on HN )
Also wonder how much of that is due to Tiktok being more expensive to produce and thus having a higher average price per influencer?