FYI, the infomercials with the strange tools fixing strange problems are usually focused on old or disabled people. Opening bag of chips with ridiculius tool sounds stupid, but it might help a stroke survivor or someone with one arm - but the sellers don't want to show those struggle on the screen to avoid humiliating people, so you see pefectly healthy looking young people spilling things like they have some neurodegenerative disorder or something. Because the target audience might.

Not saying infomercials people are angels, of course, but I wanted to sharethus somewhat nonobvious context.

(To stretch the metaphor, Airflow management system that gives everyone their own Airflow might be ridiculous but make sense for companies where cooperation is difficult :))