The overall match can be interesting, while still having some periods of lower intensity. The guests are typically celebrities which also has some relation to chess, for example a famous actress being an avid amateur chess player as well.

The guests will typically join in on the discussion of the positions, and as such often serves as a proxy for the viewers by asking questions like "but why doesn't he just do X now" and similar.

It doesn't always work but overall I think it's been a positive addition to their broadcasts.