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Re:Launch HN: Bend (YC S22) – Automatically measure your com... by thomasmost on Wednesday July 20, 2022 @12:38PM (#32168325)
From a regulatory perspective, yes, there's a lot of pressure being generated in European markets. In the US, another thing we're starting to see is pressure from procurement managers at large companies like Salesforce. Since Salesforce is committed to a net-zero footprint, anyone selling software to Salesforce needs to at least report their emissions (we can help with that!)—and as more companies adopt similar policies, hopefully we'll see more market incentive to report, reduce, and offset

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