The self-claiming thing has at least been done already (through the use of online music labels): <https://www.youtube.com/watch?v=Mz14Ul-r63w> and <https://www.youtube.com/watch?v=ieErnZAN5Eo>
YouTube doesn't let just anyone make ContentID claims and start trolling. You do need to jump through a few hoops to get an air of legitimacy first.
* create account
* find victim
* make claim
* earn money
I watched this one and thought to myself that it almost seemed like an ad for recruiting trolls.
One of these content creators should create a second account and file claims against themselves, and perhaps other willing victims. Then produce a video about how easy it was to show the flaw in the system.