Re:Soft deletion probably isn't worth it
by nerdponx on Tuesday July 19, 2022 @04:19PM
(#32157388)
I've also seen businesses retain "deleted" data in order to support legitimate data analysis work in the future. And it actually can help significantly. Maybe scrubbing PII from deleted accounts is a good idea, but those deleted accounts are perfectly good data points, especially in smaller/newer companies with lower-volume data streams.
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If you want to retain anonymous statistics, fine. I'm not keen on you retaining my actual data so you can monetize it after our business relationship has concluded. The biggest thing a small team can learn is why they failed to retain a customer or a trial that didn't convert. For that, usage metrics are considerably more valuable than user data.