Re:Nvidia Canvas: AI for creating realistic landscape images
by htrp on Monday July 18, 2022 @04:57PM
(#32143581)
They are selling RTX's via Canvas.... no more no less.
Re:Nvidia Canvas: AI for creating realistic landscape images
by axg11 on Monday July 18, 2022 @05:34PM
(#32144149)
Exactly - they could think bigger than selling hardware alone.
Re:Nvidia Canvas: AI for creating realistic landscape images
by anaganisk on Monday July 18, 2022 @07:05PM
(#32145262)
May be they dont want to deal with us web geeks. It would burn thru their profits :p
Re:Nvidia Canvas: AI for creating realistic landscape images
by Wertigoyr on Monday July 18, 2022 @07:12PM
(#32145325)
It demonstrate that they feel that the software is better free to push their GPUs and this has a higher return than otherwise.
I'm quite lost on what you think would pay for this kind of software?
Re:Nvidia Canvas: AI for creating realistic landscape images
by oddity on Tuesday July 19, 2022 @12:51AM
(#32147672)
The average consumer is more willing to pay for hardware than software, even if all the value is created by the software.
It's the reason why Apple no longer charges for OS updates. Nvidia has essentially the same business model.
It's very hard to sell software to $averageconsumer unless that software is "free"
Re:Nvidia Canvas: AI for creating realistic landscape images
by Archit3ch on Monday July 18, 2022 @07:47PM
(#32145631)
There is a large gap from tech demo to product, and it's even larger for AI products.
Re:Nvidia Canvas: AI for creating realistic landscape images
by tinus_hn on Tuesday July 19, 2022 @03:59PM
(#32157141)
It’s fun to play with but most people really don’t have a reason to spend money on this kind of software.
Re:Nvidia Canvas: AI for creating realistic landscape images
by YetAnotherNick on Tuesday July 19, 2022 @05:28AM
(#32149317)
They have a monopoly on AI hardware, so it makes perfect sense for them to make people care about AI.
They could turn Canvas into a web app and charge a monthly subscription. Alternatively they could go the OpenAI GPT-3/DALL-E-2 route and give it away as a web app or API to generate a huge potential customer list. Instead, they're only interested in technology demonstrations.
I'm not arguing that this is a good _or_ bad thing. It's just interesting to watch a company drive one of the greatest innovations humankind has ever developed (AI), yet fail to capitalize on the resulting value creation due to a hardware focused culture.