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Re:37signals has hired a full time filmmaker to document its... by maximusprime on Tuesday November 08, 2011 @07:12AM (#3210411)
37Signals is mainly a company that engages in self promotion. Very little of what they do seems to be about products, it's mostly to do with PR.

Making a movie about themselves seems like exactly the sort of thing they would do, and I'm sure it'll be lapped up by their followers.

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