News for hackers. Stuff that matters.
Re:Pepsi: Breathtaking Design Strategy (2008) [pdf] by autoexec on Monday July 11, 2022 @10:59PM (#32065052)
I'm guessing the guy who made this spent years working for an art degree, getting shackled with decades of debt in the process, only to find that it's nearly impossible to get work as an artist doing anything meaningful so he had to get a shitty 9-5 at a marketing firm and while his dreams of being a true artist have been crushed years ago he just wanted to do something with even just a little of what he learned while studying what he loved.
Re:Pepsi: Breathtaking Design Strategy (2008) [pdf] by barbecue_sauce on Tuesday July 12, 2022 @11:51AM (#32071705)
I would say it looks more like it was produced by someone who studied architecture/design, and had fun exploring the aesthetics of Pepsi as a brand.